We recently wrote about Zuckerberg's Meta and the Winklevoss brothers' meta RACE OF THE METAUNIVERSES.
The article also mentioned Nvidia Omniverse and the Unity meta. And it’s about the latter that will be discussed today because an informational feed appeared, which somehow modestly passed by, but which has a strong influence on fundamental changes in the landscape of the metauniverses that will affect all market participants.
Weta digital
Unity announced that they are buying the legendary studio Weta digital for $ 1,62bn. Studio founders from New Zealand Weta digital Performers include Richard Leslie Taylor, Jamie Selkirk and director Peter Jackson. The studio was founded in 1993 and is known for having worked on the trilogy The Lord of the Rings, Avatar, King Kong, District 9, the Planet of the Apes trilogy, as well as The Avengers, Game of Thrones "," Black Widow "," Suicide Squad "and" Wonder Woman "as well as on many other paintings ... The works of the studio were awarded many famous awards, including six" Oscars ".
So, sir, but what does the game have to do with it? It seems to be about a movie ... And this deal is directly related to gaming and the metauniverses. To do this, it is important to understand the hypothesis that we are at a key stage in the decline of the 2D Internet. If the building blocks of social networks were 2D content, then the building blocks in the metauniverses are 3D. Unity understands this very well and needs excellent tools to facilitate construction and take a leading position in the new trend.
One of the goals voiced by top executives when commenting on the deal is to give access to exclusive world-class visual effects tools to millions of creators around the world to shape the future of the metaverse. For Unity, this is a huge step in improving graphics quality.
Dear Unity interests
Purchase Weta digital will cost Unity $ 1,62 billion in cash and stock.
Unity primarily interested in the engineering department Weta digital and in their tools, as well as in the company's intellectual property. Weta digital will continue to work as an independent entity under the name WetaFX - it will be the largest client Unity in the entertainment industry. The visual effects artists will move to this division of WetaFX, most of which will continue to be owned by director Peter Jackson. By joining forces and Weta-developed visual effects tools, the new owner seeks to unleash the full potential of metaverse solutions.
Unity works for perspective
В Unity noted that they will take control of City Builder for procedural generation of large 3D cities, the company Weta digital managed to develop a set of professional full-cycle tools for 3D modeling, creation of simulations and rendering. Manuka for physics simulations, and Gazebo for pre-rendering scenes. All forces are focused on the needs of artists, the guys have the tools to depict realistic water, fire, smoke, hair and wool, as well as skin and feathers. Tools for creating complex and detailed urban and natural computer locations. The aim of the new owner is to integrate them into their own package. Unity, as well as adaptation to new technologies for processing graphics in real time. Unity plans to move its solutions to the cloud and provide customers with the ability to integrate them with existing tools. Although, as the company notes, this will take time. One can believe in such potential and, in general, the company is unlikely to be able to realize this in the near future, but given the desire and interest, while having all the resources and tools, one can expect a real breakthrough from companies not only in cinema, but also in the metaverse. We really hope that all the bright prospects will justify themselves and the investment will turn out to be really important at this stage of implementation and construction of something new, but I want to note that no matter how loud the statements are, it is important that this, everything works correctly, so that Unity you still have to adjust a lot for yourself, adaptation is a rather difficult period.
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